Earth: An Immersive Journey @ Royal Ontario Museum

Earth: An Immersive Journey is the Royal Ontario Museum’s first multisensory exhibit touring through several of our planet’s vibrant ecosystems. Created by the Sensory Odyssey Studio and co-produced with the Muséum national d’Histoire naturelle (Paris), this exhibition brings habitats to life with a combination of high-definition projections, scent diffusions, and spatial audio to bring a one-of-a-kind immersive experience that reminds visitors of the joyous interconnectedness of life.

Using a limited number of photos provided by the museum and the ROM’s branded typefaces, I created conceptual advertising materials including an out-of-home billboard along with print materials including tickets, flyer stands, and exhibit pamphlets to highlight the novelty of the multisensory exhibit, particularly its use of floor-to-ceiling projections and scent diffusions.